kyle@local ~ zsh
$ whoami
kyle-decubellis
$ cat ./background.log
[2012] Bose Corporation -> co-op kid > lead project engineer
[2019] Bose Frames -> napkin sketch > shipped to market
[2020] Hatch -> 1M+ connected devices shipped
[2021] VP Product -> built the whole stack, start to scale
$ ls ./credentials/
patents/[10-granted-4-pending]/ northeastern-ME/ iso-13485/ mitx/
$ ls ./services/
websites/ ai-tools/ strategy/ full-stack/
$ ./launch --for=real-people --no-jargon
> compiling warmth..............
> stripping tech-bro.............
> loading craft..................
> ready. ▌
scroll to ascend

Your idea
deserves
to be seen.

I build elegant websites, set up AI tools that actually save you time, and help real businesses compete online - no tech background required.

Currently booking Spring 2026 projects - a small number of spots available.

What I Do

Everything your business
needs online.

Most freelancers hand you a finished file and disappear. I build with you — from the first conversation through launch and everything that comes after.

One-time projectsStarting at $500
Monthly retainersStarting at $150/mo

Website Design + Build

Custom-designed, fast-loading sites built on modern frameworks. From single-page launches to full e-commerce — mobile-first, conversion-focused, and entirely yours.

  • Custom design
  • Responsive build
  • Hosting & deployment
  • Domain setup

AI Tools + Automation

Automate the tedious stuff. Blog and social content auto-generation, workflow automation, smart internal tools — so you can spend time on actual work.

  • Content auto-generation
  • Workflow automation
  • AI-powered tools
  • Time-saving integrations

SEO + Local Search

Get found by the people who are already looking for you. Google Business Profile optimization, on-page SEO, content strategy, and local search dominance.

  • Google Business Profile
  • On-page SEO
  • Content strategy
  • Local search optimization

Paid Advertising

Strategic ad campaigns on Google and Meta that actually track results. TOFU/MOFU/BOFU funnel setup with real attribution so you know what's working.

  • Google & Meta ads
  • Funnel strategy
  • Conversion tracking
  • Performance reporting

Ongoing Maintenance + Support

After launch, I stick around. Monthly updates, performance monitoring, security patches, and a direct line when something needs to change.

  • Monthly updates
  • Performance monitoring
  • Security patches
  • Priority support
Past Work

Real work.
Real results.

A sample of what I've built - from local trades to major consumer brands.

Home Staging / Brand Identity

Haven & Co.

Full brand identity + staging site for a Greater Boston home stager. Gallery, testimonials, service tiers, and inquiry flow.

Brand IdentityGalleryBooking
View Live Site
Rob Laurie Electrical mockup

HVAC / Trades

Rob Laurie Electrical

Local trades conversion site for a MetroWest mini split specialist. Built around trust signals, certifications, and before/after proof.

Web DesignLocal SEOConversion
View Live Site
Southboro Sitters mockup

Childcare / Local Business

Southboro Sitters

Zero to live business launch. Logo, site, copy, Calendly booking, and pricing - for a kids' mother's helper service in Southborough.

Full LaunchBookingBrand & Copy
View Live Site
Jesse Dufault Photography mockup

Photography / Creative

Jesse Dufault Photography

Portfolio site for a photographer, cinematographer, and director - showcasing visual work with a clean, immersive layout.

PortfolioCreativeVisual Design
View Live Site
Andrea Thomas Interiors mockup

Interior Design

Andrea Thomas Interiors

Residential design firm site - consultations, mood boards, furniture sourcing, and project coordination for refined, personalized living spaces.

Design FirmServicesResidential
View Live Site

+

More projects added regularly.
Yours could be next.

About Kyle
Engineer.
Builder.
Connector of dots.

This started with a favor • a friend needed a website, a family member needed help landing a job • and somewhere in applying 15 years of work at companies like Bose, I realized this was the most fulfilling work I'd ever done. So I kept saying yes. And I haven't stopped.

“You could use Fiverr. That's not what I am.”

I'm not interested in checkboxes. I'm interested in understanding what you're actually trying to do • and staying until it's done right.

Background & Credentials

Raycon Global

VP of Product Strategy & Operations, 2021–Present

Hatch

Principal PM, Connected Devices, 2020–2021

Bose Corporation

Senior Engineer, Wearables & Consumer Electronics, 2012–2020

Northeastern University

B.S. Mechanical Engineering & Mathematics, 2012

10 Patents

4 Issued Utility · 6 Granted Design

AI/ML Product

LLMs, Automation, Decisioning

Patents

  • · Modular acoustic systems (2022)
  • · Active noise reduction earphone (2020)
  • · Sensor integration in earphones (2017)
  • · Headphone mechanical systems (2017)
Get Started

Let's talk about where
you're trying to go.

No pitch decks. No discovery calls just to book another call. Tell me where you are and where you want to be - I'll come back with something real.